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The fact that women are better with words will come as no surprise to many. The female of our species seems to be hardwired to communicate more effectively than the male. The male is a simpler beast tasked by evolution with muscles to provide security like the nightclub bouncer. Men will get their point across by speaking louder and imbuing their delivery with more force. Despite women clearly outpointing men via their communication skills they have been consigned to lesser roles on the basis of might being right. Leadership has traditionally been the domain of those victors in combat.
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The Powerful Control the Game
Money and power are the determining factors in our modern world to define who sits atop the tower. Seats at the big table are reserved for men made in their own image. A meritocracy based on controlled aggression and an ability to climb the greasy pole. Words are just not enough without the power to back them up. The Liberal Party of Australia is an illustrative example of this. The women never get to reach the top job and struggle to get preselected for seats. However, the men in the party keep telling all and sundry it is all based on merit. The women in the Liberal Party are just not good enough according to their current thinking – not as good as the men anyway.
Words Weaker Than Actions?
Words are seen as weaker than actions by many men. The old talk the talk but do you walk the walk stuff.
Scott Morrison, the former PM, was called out as a serial liar by numerous high profile people.
Words and copy are devalued by the male power elite in the corporate world. A lot of online content is produced cheaply by companies employing ESL operatives in developing countries. They do this so they can pay peanuts for the work.
Words are not valued by these managers and consigned to writers who do not use the English language as their primary form of communication.
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The results are mixed and the copy on large sections of the digital profile of these companies is underwhelming.
Women are better with words because they care. They care about what they are saying and the outcome of their words. The precise use of language is a skill that can be developed over time. You have to care about it, however, to begin that journey. Powerful men lie more often and their words cannot be ultimately trusted. If you look at the world right now. Russia’s invasion of Ukraine. The realpolitik and the flagrant lies employed by those in power. The UN and the European Union – the talkfest in contrast with tanks and exploding shells. Putin and his masquerade of meaning. This is an illustrative juxtaposition of words vs actions in our world today.
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