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getting the right words for your website

Finding The Right Words For Your Website

by Clio

11 May 2022 2 yrs

It is sometimes difficult to know what to do to get your website working effectively for your business. Finding the right words for your website can be challenging. What to say and how to say it are perennial questions for small business owners and operators. Going down the path of organic SEO can open up a whole lot of questioning worms. Although ultimately it will save you a lot of money and deliver better results in terms of attracting business via your digital presence. It will also focus you on the key words and search terms your potential customers are using.

Fresh

person wearing suit reading business newspaper

by Clio

26 July 2024 8 hrs

Billionaire Influence: Rich Men & Their Sheep

Individuals who have made a shit load of money are not necessarily wise by nature. There is, however, an all too ready willingness to believe in their superiority by the sheep-like members of our communities. Billionaire influence: Rich men and their sheep. Donald Trump, Elon Musk, Jeff Bezos, Bill Gates, Warren Buffet, Peter Thiel, Mark Zuckerberg, Michael Bloomberg, Charles Koch and the list could go on are some of the most influential billionaires of the 21C. The majority of us are content to shuffle along in life and follow the leader. ‘Working for the man’ means for many trading their integrity for a meagre amount of financial security. Crumbs from the trickledown effect of decades of neoliberalism. Once you have passed on your autonomy to another it is no stretch to follow their lead wherever they take you. This makes very wealthy people much more influential than their poorer counterparts.

Culture Economics Fresh Politics

gray concrete towers under white clouds and blue sky during daytime

by Clio

23 June 2024 1 mth

Peter Dutton & The Going Nuclear Debate

Australia is moving toward a renewable energy future – it is happening and is underway. Yes, there are challenges ahead in this major transformation, which has been inspired by the world’s need to respond to global warming. No serious energy expert or scientist has suggested […]

Culture Fresh Politics

man in black jacket and black pants standing on sidewalk during daytime

by Clio

30 March 2024 4 mths

The Culture Wars & Demonising Woke

The culture wars pits extreme reactionary conservatives against progressives. The war on woke is an example of this, where ordinary folk are encouraged to see efforts in favour of redressing the situation, where those among us traditionally excluded from a seat at the big table, as unnecessary. White supremacists are, of course, big fans of this and in some instances driving this ‘anti-woke’ narrative. Diversity inclusiveness is being pilloried as somehow unfair to the dominant white male cohort within our communities – this is ridiculous. The figures do not back this up in any way. The culture wars and demonising woke play to the politics of grievance.

Culture Fresh Politics

Episode 12: The Politics of Grievance - Robert Sudha Hamilton's Podcast

America is the great democratic experiment. Although, this is getting on for some 250 years now. This nation is in the grip of the politics of grievance. Partisan politics in America is more about hating the other side than particularly loving the side you are voting for. Americans have been encouraged to focus their attention upon their grievances via decades of negative campaigning and attack ads. Demonizing ‘the other’ is the favoured political pastime in the 21C. Identity politics and social values are the main game these days. Economic issues are now seen through this ideological filter.Murdoch, Fox & Stirring Grievance In AmericaRupert Murdoch and his Fox News are merchants of toxic polarization. This network is spewing out lies and fake news 24/7. Every presentation is top heavy in anti-woke content and a right wing bias. Regular viewers are sucked into a spin cycle of libertarian anti-government GOP grievance stoking. Old white men upset at their changing worlds, where heaven forbid minorities are now getting a say. OMG the sky is going to fall in. In this partisan realm complaints about there being too many coloured faces on TV and LGBTQIA folk making too much noise are legion. Uppity women talking about sexual harassment and such like make their viewer’s blood boil – which is the whole idea for Fox. Getting their audience riled up keeps eyeballs on them and advertising rates going up for their revenue.Popularizing Poisonous Issues For Political GainThe politics of grievance is all about popularizing these causes for the benefit of candidates and the party. The party promoting these grievances doesn’t need positive policies. They just bang on about how the other side is to blame for the problem.